No board member, shareholder, or corporate communications officer expects to check the news only to discover that their CEO is marred in scandal. But in today’s world, unexpected PR disasters are more of a “when” than an “if.” Any company that stays in business long enough is bound to come face-to-face with an ill-timed quote, a natural disaster, an unfortunate photograph, a high-profile termination, or even allegations of a serious crime. 
 
Surviving such an ordeal can be difficult, but it’s possible. We sat down with three crisis experts who shared the top lessons they’ve learned over the course of their careers. 

“I want to put the human back into human resources, so people feel comfortable coming to [us] and they know we’re going to help them.”

Beth Giglio, CHRO of the Gorilla Glue Company

TD SYNNEX’s Assistant General Counsel AP Capaldo-Aoun wants to help make parenthood an asset in the workplace. (Modern Counsel)

Fivetran redesigned its headquarters specifically for its remote workforce. (Fast Company)
 
It’s time we treat our smartphones like our cars—by extending their lifespans with annual maintenance instead of an annual replacement. (The New York Times)

Inspirit Cofounder Julie Zhuo believes being data-informed comes down to five key values. (Medium)

Make sure that this holiday season, you remember to mind your mental health. (Psychology Today)